This job is no longer available.
You can view related vacancies or set-up an email alert notification when similar jobs are added to the website using the buttons below.
You can view related vacancies or set-up an email alert notification when similar jobs are added to the website using the buttons below.
Senior Marketing Operations Manager - SaaS
Job Description
Marketing Operations Manager
SaaS Business (350 Headcount)
This business is on a rapid upward trajectory. They have grown by 145 people globally in the past 24 months alone and have a global headcount of around 350.
They have offices all over the world and provide enterprise software to clients in the construction industry. Their solutions help transform commercial performance for their clients who can be in any area of the construction industry.
They have a suite of products including, facial recognition and fingerprint technology, procurement tools to aid the supply chain process, software that helps create drainage or traffic solutions and cost planning programs to assist with bids and tenders.
The Role:
This is a business-critical role, one that glues the marketing function together and reports straight to the CMO. You will have a solid understanding of B2B technology marketing operations and the popular automation tools and platforms that underpins lead generation / nurturing.
Key responsibilities:
- Own the lead management process, proactively looking for opportunities to improve the process in order to enable the fast, consistent, and accurate execution of demand generation activity, made possible by maintaining consistency of execution, business agility, enhanced engagement and lower wastage of time, resource and budget.
- Monitoring leads and opportunities to ensure that the entire lead-to-order process is allowing leads and opportunities to be held at the appropriate stages, working collaboratively with Sales and Business Units Marketers to ensure compliance with key Sales & Marketing Processes including lead, pipeline, and customer data management.
- Function as a Microsoft Dynamics & Salesforce and HubSpot Super User, ensuring proper usage of the system in Marketing as well as ensuring that our use is at the appropriate level of maturity and takes into account the latest platform developments.
- Own the onboarding and training of new members of the Marketing team, from a systems, process, and marketing automation perspective.
- Creation and management of initiatives to gather and disseminate internal and external marketing best practices, including training.
- Troubleshoot issues/tickets raised by BU Marketers and by Sales with regards to lead management, marketing automation, systems integration, and reporting
- Maintain and expand the lead scoring model, ensuring that it is robust, fit-for-purpose, properly calibrated, and is being developed and refined to incorporate more intelligence.
- Produce Marketing reports and dashboards to measure effectiveness and business impact of Marketing initiatives, including contribution to pipeline, funnel and campaign performance, and making performance improvement recommendations.
- Ensure that the task & project management tool (Wrike) is configured and fit-for-purpose, and that Marketing are using it adequately and are enabled with relevant dashboards.
- Facilitate the building of campaign assets (emails, landing pages, forms) for BU Marketers that require this assistance and when no outsourcing option is available.
- Build lead workflows to ensure that complex requirements can be simplified and implemented, including the maintenance of the integrity of the lead management architecture.
- Address the modelling and forecasting needs of the Marketing team.
- Oversight of marketing planning and budgeting process
- Administer sales enablement platforms.
You!
You will be excited by the change to join a new look marketing team within a global SaaS business that have recorded phenomenal growth in the last two years.
Successful candidates will have a strong blend of the below skills:
- Deep familiarity with CRM systems and marketing automation platforms (knowledge of HubSpot is a plus)
- Extensive experience in data collection, manipulation and reporting
- Comfortable with basic Excel functions, pivot tables, graphs and visualization
- Familiar with basic statistical methods, including statistical significance, interpreting A/B tests, calculating ROI across an end-to-end funnel model and forming appropriate conclusions warranted by the available data.
- Confident in addressing Conversion Rate Optimisation issues
SIMILAR JOBS
-
Junior Account Executive - Influencer Marketing
A central London agency with an outstanding client list in the entertainment sector is looking for an Junior Account Executive to join their Influencer Marketing team and work on exciting entertainment & Pop Culture focused campaigns...A central London agency with an outstanding client list in the entertainment sector is looking for an Junior Account Executive to join their Influencer Marketing team and work on exciting entertainment & Pop Culture focused campaigns...
The Agency
True entertainment specialists, this award-winning integrated agency has been working with film and home entertainment clients for nearly 20 years and offers Social, Digital, PR, Influencer relations and creative services. Their client list reads like a who’s who of the entertainment space and the team are a social, passionate bunch who benefit greatly from strong development opportunities, a supportive culture and plenty of flexible/home working options. Their dedicated social and influencer team has grown extremely well in the last few years and creates engaging campaigns for entertainment releases, products and brands.
The Role
This is an exciting role for any junior marketer or graduate who's looking to work in influencer marketing. You'll be joining a leading agency in the Entertainment sector and get to work with a host of iconic names in Film and TV. You'll support an experienced influencer lead, contribute creative campaigns ideas and help reach out and build relationships with talent. The Ideal candidate will:
- Have some professional marketing or PR experience either in perm/temp role or as part of a placement of internship
- Have a strong interest in working in influencer marketing
- Have a keen personal interest in film/entertainment
- Be comfortable pitching ideas and reaching out to talent
The Opportunity
If you’re looking for a chance to work with the top names in entertainment then this role is for you. You’ll get to join a welcoming and close-nit team, enjoy great support but also have a chance to really get stuck into campaigns from day one. We've personally placed several people into this agency and can say with confidence it's an outstanding place to work full of passionate people. Hybrid Working (2 days in the office).
Full job description and agency info available on application or request.
True entertainment specialists, this award-winning integrated agency has been working with film and home entertainment clients for nearly 20 years and offers Social, Digital, PR, Influencer relations and creative services. Their client list reads like a who’s who of the entertainment space and the team are a social, passionate bunch who benefit greatly from strong development opportunities, a supportive culture and plenty of flexible/home working options. Their dedicated social and influencer team has grown extremely well in the last few years and creates engaging campaigns for entertainment releases, products and brands.This is an exciting role for any junior marketer or graduate who's looking to work in influencer marketing. You'll be joining a leading agency in the Entertainment sector and get to work with a host of iconic names in Film and TV. You'll support an experienced influencer lead, contribute creative campaigns ideas and help reach out and build relationships with talent. The Ideal candidate will: If you’re looking for a chance to work with the top names in entertainment then this role is for you. You’ll get to join a welcoming and close-nit team, enjoy great support but also have a chance to really get stuck into campaigns from day one. We've personally placed several people into this agency and can say with confidence it's an outstanding place to work full of passionate people. Hybrid Working (2 days in the office).Full job description and agency info available on application or request. -
Senior PR Account Executive - Health/Fitness
An Award-Winning boutique consumer PR agency are looking for an experienced Account Executive or Senior Account Executive to work with some outstanding clients in Lifestyle, Health and wellness,An Award-Winning boutique consumer PR agency are looking for an experienced Account Executive or Senior Account Executive to work with some outstanding clients in Lifestyle, Health and wellness,
The Agency
Established over a decade ago, this boutique, North London based agency has become widely regarded as one of the leaders in the health & wellness sector and offer a fully integrated offering for their clients that includes, Consumer PR & Marketing, Digital, Influencer relations and events and launches. Based out of stellar offices in north London, the team are a close-nit and welcoming bunch, all enthusiastic about the sectors they work in. Staff turnover is exceptionally low and anyone joining can expect and a rewarding and collaborative culture free of any office drama!
The Role
This is an important role for the agency that will see the successful candidate working on a varied portfolio of health/fitness and wellbeing brands, focusing on media relations, social and influencer marketing. It’s an ideal role for anyone with the necessary expereince to take on a great level of responsibility in a welcoming environment. Requirements of the role are as follows:
- Previous experience working on consumer campaigns at Account Executive level
- The confidence to pitch to media and influencers
- Ideally some previous experience working on campaigns involving social
The Opportunity
This is a role that should interest any Account Executive who is looking to join a specialist agency in an attractive sector. You’ll get to work on a varied portfolio of consumer clients in the Health, Fitness and Wellness sectors and will benefit from a strong focus on development. The agency believe in encouraging staff at all levels to challenge themselves when comfortable and they work hard to foster a welcoming, inclusive and supportive culture.
Established over a decade ago, this boutique, North London based agency has become widely regarded as one of the leaders in the health & wellness sector and offer a fully integrated offering for their clients that includes, Consumer PR & Marketing, Digital, Influencer relations and events and launches. Based out of stellar offices in north London, the team are a close-nit and welcoming bunch, all enthusiastic about the sectors they work in. Staff turnover is exceptionally low and anyone joining can expect and a rewarding and collaborative culture free of any office drama!This is an important role for the agency that will see the successful candidate working on a varied portfolio of health/fitness and wellbeing brands, focusing on media relations, social and influencer marketing. It’s an ideal role for anyone with the necessary expereince to take on a great level of responsibility in a welcoming environment. Requirements of the role are as follows: This is a role that should interest any Account Executive who is looking to join a specialist agency in an attractive sector. You’ll get to work on a varied portfolio of consumer clients in the Health, Fitness and Wellness sectors and will benefit from a strong focus on development. The agency believe in encouraging staff at all levels to challenge themselves when comfortable and they work hard to foster a welcoming, inclusive and supportive culture. -
Partnership Marketing Executive
An award-winning Partnership Marketing agency is looking for a Partnerships Executive to join their team. Varied portfolio of top tier brands to work with, 3 days home working and plenty of progression and development opportunities on offer.An award-winning Partnership Marketing agency is looking for a Partnerships Executive to join their team. Varied portfolio of top tier brands to work with, 3 days home working and plenty of progression and development opportunities on offer.
The Agency
One of the longest standing Partnerships agencies in the UK, this impressive business have been working with high profile brands for close to two decades. With creativity and brand awareness at the heart of their offering, the agency boasts an exciting and highly varied portfolio of iconic brands across many sectors. Based out of an excellent central London office, the team enjoy the flexibility of working from home 3 days a week if they prefer and are encouraged and supported at all levels. The team are hugely welcoming, are genuinely excited by their work and the people we’ve placed here have all really thrived.
The Role
This is an outstanding role for any junior marketing/PR professional who’s looking to work on creative, brand focused campaigns with high profile clients in a range of sectors. It's a role that would suit any agency-side marketer who has great brand awareness and is comfortable pitching a creative idea.
The ideal candidate will:
- Have some prior experience in an agency marketing or PR role and an understanding of partnership
- Be comfortable creating and pitching campaign ideas
- Be able to identify potential partners for brands
- Be comfortable forging long term relationships with clients
The Opportunity
If you're keen to pursue a role focused fully on Partnerships or looking to diversify your existing partnerships experience then this role should interest you. You’ll get to work on a varied portfolio of high profile clients, enjoy plenty of autonomy and be encouraged to approach campaigns with creativity as a core focus. The agency has a no office politics approach, offers excellent opportunities for growth as well as a focus on flexibility and wellbeing. We've placed many people here in the last several years and all have thrived.
One of the longest standing Partnerships agencies in the UK, this impressive business have been working with high profile brands for close to two decades. With creativity and brand awareness at the heart of their offering, the agency boasts an exciting and highly varied portfolio of iconic brands across many sectors. Based out of an excellent central London office, the team enjoy the flexibility of working from home 3 days a week if they prefer and are encouraged and supported at all levels. The team are hugely welcoming, are genuinely excited by their work and the people we’ve placed here have all really thrived.This is an outstanding role for any junior marketing/PR professional who’s looking to work on creative, brand focused campaigns with high profile clients in a range of sectors. It's a role that would suit any agency-side marketer who has great brand awareness and is comfortable pitching a creative idea.The ideal candidate will: If you're keen to pursue a role focused fully on Partnerships or looking to diversify your existing partnerships experience then this role should interest you. You’ll get to work on a varied portfolio of high profile clients, enjoy plenty of autonomy and be encouraged to approach campaigns with creativity as a core focus. The agency has a no office politics approach, offers excellent opportunities for growth as well as a focus on flexibility and wellbeing. We've placed many people here in the last several years and all have thrived.